In 2011, I taught and created one of the only classes at Miami Ad School that wasn't about print, TV or even digital advertising.


It was about business practices.

Applying the skills in communication, customer insight, design and experience-crafting to any aspect of a business and brand experience.


Here are two examples from my students.


5-Hour Energy, but non-radioactive - by Karen Bueno & Drew Meiser


Taking King's County Jerky to charcuterie levels - Josh Yeston & Mike Grosso